5 Key Stories From The Digital Worlds

May 9

BY NABYL CHARANIA

1. 

THE RIGHT DIGITAL-PLATFORM STRATEGY

  • Extent to which platforms have become an essential part of the business landscape and no longer the domain solely of digital natives.
  • Platforms are less common in markets with lower digital maturity, such as pharmaceuticals and healthcare (55 percent).
  • Top reasons these platforms thrive are connected to network and scale effects, in tandem with the desire to secure end-to-end digital services.

2. 

VOICE TECHNOLOGY IS THE KEY TO FASTER SMART HOME ADOPTION

  • Owners of smart speakers are more likely to purchase other smart home devices such as smart thermostats and locks.
  • Forecast that 134.8 million new smart speakers will be installed in the US in the next five years.
  • Amazon shared in early 2019 that the number of voice applications built for Alexa had reached 80,000 worldwide, up from the 70,000 skills in December of 2018.

3. 

UNICORN HUNTERS: THESE INVESTORS HAVE BACKED THE MOST BILLION-DOLLAR COMPANIES

  • While 72% of unicorn investors have only invested in one unicorn company, there are some investors who have pulled away from the group, backing 10, 20, even 40+ unicorn companies.
  • In terms of total unique unicorns backed, New York-based Tiger Global Management takes the top spot, with 42 unicorn portfolio companies.
  • SoftBank’s unicorn portfolio companies have the highest cumulative valuation, with 38 unicorns worth a collective $389B.

4. 

UNITING CREATIVES AND CONSULTANTS

  • If you see a disconnect between your creatives and your consultants…build quick consensus by clearly and empathetically articulating your vision.
  • Creatives and consultants need to be supported by a network of colleagues who help bring the work to life.
  • Look at their technology teams as partners in the process, instead of just the group that implements an idea.

5. 

GERMANY OPENS FIRST ELECTRIC HIGHWAY THAT LETS TRUCKS DRAW POWER FROM OVERHEAD CABLES

  • Siemens says the technology will save a 40-ton truck 20,000 euros ($22,000) in fuel costs over 62,100 miles.
  • 6-mile stretch of the A5 Autobahn will be tested until 2022, after which a decision will be made on whether or not to expand the project.
  • Germany’s transport ministry recently published a study saying 80% of Germany’s truck traffic could soon become electrified.